Chinese smartphone maker Xiaomi clocked record sales of over 2 million units in the July-September quarter, its highest ever in India since it started operations, paving way for a record year with the company selling more than a million phones in October.
Expansion in the offline market and adding new online partners through the year, coupled with large product portfolio and manufacturing capacity to meet consumer demand, have lead to a 150% growth in volumes sales in the quarter, compared to 2015.
“We crossed 2 million plus sales in one quarter in third quarter for the first time, compared with our performance last year, we have attained more than 150% growth year-on-year,” Manu Jain, head of India operations said, citing International Data Corporation (IDC). Third quarter this year was the best for the smartphone industry with the highest ever number of smartphones shipped into India – 32.3 million.
“Mi India has been warmly welcomed by users, which is why we are one of the fastest growing brands in the smartphone industry today – one out of every four smartphones sold online was Xiaomi,” he added.